Cross Country Skier has a long
storied history. Published for decades,
the last few seasons have seen publishing
gaps and a several rapid changes in ownership. You hold in your hand the third issue
of Cross Country Skier under the ownership of Ron Bergin and his partners . One of the
first promises we made
to you was to deliver
the goods. Three issues
have arrived and by
the time you read this
we will be deep in
production of the
January/February
issue. The fourth issue
will be delivered in
time to help you follow
the 2002 Olympics in Salt Lake City. In times like these, it feels
good to give a patriotic “Go Team USA.”
We start planning each issue by filling a
legal pad with ideas. Destination profiles ,
columns, personalities, feature stories, gear
reviews, trail guides and on and on. The list
gets pared down, we as sign writers and off
we go. For now, when our focus is re-establishing
trust with readers and advertisers,
that’s a good start.
Long term, we need your help. We want
to invite you to join us in the process of
creating the list of stories we present to you
in each issue . We have a hundred pages to
fill four times a year. What is it you want to
read? What kind of magazine do we need to
publish to motivate you to send us a
subscription check? It’s that simple really.
You will only pay for a magazine you want to
read. For us to provide that value , we need
to know what kind of stories you want.
We will succeed because our pages
resonate with your interests. To do that we
need to hear your voices. What do you want
to see? More destinations. East. West.
Midwest. Canada. Europe. More gear. Less
gear. Do you want in-depth analytical product
reviews or do you want us to tell you a bout
the newest, latest, coolest new toys. More
training. Backcountry, please . What’s your
opinion about competition? How many pages
in each issue should we
devote the races and
athletes? Should we
repeat the Travel Guide
next year? Or not . Tell us
about your favorite trail
and we’ll tell the story.
We need to hear what’s import ant to you.
We’ll do our best to
make it easy for you to
send us your ideas.
Thanks for your help.
Lou@crosscountryskier.com
Cross Country Skier
P.O. Box 550
Cable, WI 54821
In this Issue:
No more waiting. The snow is on the
ground. Time to ski. Destination profiles for
Bear Valley, Stowe, Vermont and the Izaak
Walton Inn will give you some ideas about
where to escape for a winter vacation. Ron
Watters “Real Men” story profiles Lum Turner, an early nordic skier. Jan Reynolds ’
“Thick or Thin” ponders the shape of backcountry equipment And our usual columnist
send 2001 in fine form. In Fireside we
talk with Luke Bodensteiner, Nordic Director
of the USSA about his role in supporting our
Olympic team. From a blank page, we’ve
created an issue filled with stories we think
you will enjoy. Tell us what you think.